Hello my loves, My good readers, Assalamualaikum :)
OH MYYYYYYYYYY GODDDDDDDDDD!
This entry gonna be overly sweet, just making sure you guys have enough insect repellent to shoo-away unwanted crawl thingy all over your laptop because it is indeed one of the cutest and yummiest event, where the good combination of God of Sweets united and became one. Yup, none other than OREO + CADBURY Media launch bishhhh!
I went to the event with my fiance (well lil bit late, but thank god the event nearly about to start 1 minutes after we’ve arrived LOL) and it’s full with Oreo’s official color, Blue. IDK about you guys, but Oreo have always been my favorite cookie due to its amazing taste and of course, eating lots of OREO can prank people to show off the stains all over you teeth. Oreo is always the main OG when it comes to sweets, but so does Cadbury! So, when the world’s leading biscuit brand under confectionery powerhouse Mondelēz International, introduces its latest product variant to the Malaysian market, the Oreo Chocolate Coated, all medias went super WOW mood!
The new Oreo Chocolate Coated is collaboration between Mondelēz International’s
Two favorites brands, which are OREO and CADBURY DAIRY MILK (Duhhh, you’re soo lame if you never eat chocolate. How dull is your life, boo?) The iconic crunchy Oreo cookie is coated with the smooth and creamy Cadbury Dairy Milk chocolate, creating a creamy and crunchy texture, giving way to a more enhanced and indulgent eating experience.
As you guys know the main tagline of OREO is “Twist, Lick, Dunk”, the new combo brings forth an all-new twist on the iconic eating ritual. Now, the eating ritual change with “Lick It, Crunch It” .Now, the iconic cookie not only provides its loyal fans a new way to indulge in their favorite cookie, but also challenges them to always be ready to try something new.
According to Simon Crowther, Senior Marketing Manager, Biscuits and Snacks (Malaysia, Singapore, Thailand) regarding with Oreo Coated Cadbury Media launch, said “We wanted to create a product that breaks free from the conventional mold of our other product variations, while still ensuring that it is something our consumers would turn to whenever they feel in need of a snack. As a brand that prides itself on its playfulness, we believe that the introduction of Oreo Chocolate Coated will inspire our consumers to stay playful in their ways of coming up with more creative and fun ways of indulging in the Oreo Chocolate Coated”.
This latest product variant first launched overseas in regions such as South Africa, United Kingdom, United States of America, Australia and India and was very warmly received. Made in Egypt, the Oreo Chocolate is now making its debut in the South East Asian market, with Malaysia being the first to host a media launch.
Some of the photos I took during the media launch, and there’s also have some lil games for medias to enjoy and distribution of goodies and Oreo’s latest cookies to indulge with. Oh, and if you’re wondering, the price retails at RM2.70 only. YES, you heard that right!
Mondelēz International leads the future of snacking with their tagline “Snacking Made
Right” which aims to inspire consumers to snack right — with the right snacks, made the right way, at the right moment. Mondelēz International believes in always thinking ahead by innovating boldly with speed and excellence in order to ensure that they stay ahead of market demand and their consumers. Good job to everyone who participate and made the event hella success *virtual hugs*
For more information, click link below;
FACEBOOK PAGE: OREO
P/S:Thank you for inviting me,and oh more entry coming up, wait ya!
Cheers & Kisses,